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Now you can subscribe to all the books in the Stockholm School of Economics series

Now you can subscribe to all the books available in the Stockholm School of Economics series! Our publishing partner, "Mann, Ivanov and Ferber", has announced the availability of subscription for books from the SSE series for 2008.

A subscription will enable you to track of all our publications – old favorites as well as forthcoming volumes. Subscription is easy you won’t need to go to the book store – "Mann, Ivanov and Ferber" will deliver the books to your home or office, via mail or courier. Delivery is free of charge. It is also possible to give subscription as a present - give a book or two to your boss, colleagues and friends. All you need to do is buy a present card from the publishing house’s site

The price of subscription is 5,000 rubles for six books from the SSE series.

For additional information, please visit: http://mann-ivanov-ferber.ru/books/special/pack08/

For all participants and alumni of SSE Russia our publishing partner, "Mann, Ivanov and Ferber" provides a special discount!
Please, contact Anna Izmailova for detailed information..

«Predictably Irrational»
Dan Ariely

About the book
Historically we used to consider ourselves to be the tops, and Economics nowadays treats consumer’s behavior like something exclusively logical, using postulate «Rationality in the first turn!» for the economic forecasting. The idea seems to be hardly denied.
But Dan Ariely, the Professor of the Duke University, has two news for you. Bad news: actually, we are irrational & there are numbers of arguments. The good one: we are predictably Irrational. We unwittingly acted according to the definite behavior models and, of course, we have a room for improvement.  Knowledge of concealed motives which animate ourselves, your colleagues, clients & partners will give you the strong advantage.
For more details follow the link - http://mann-ivanov-ferber.ru/books/sse/PredictablyIrrationalS/
Momentum Effect.
How to Ignite Exceptional Growth
Jean-Claude Larreche

 About the book
Only a few companies were able to understand the secret of long-term and powerful growth. They found how to built conditions, necessary for exceptional self-sustaining growth. In the “Momentum effect”, J.C. Larreche introduces the concept of “momentum” and “momentum strategy”. He shows that momentum is essential in the process of value creation. He writes in detail how to create the momentum and enforce its influence on any business on any market and economical conditions.
If you will use the momentum strategy you will be able to provide highly profitable growth of your company for next months, years and even decades!
Recommended for top management, directors of development, strategy directors, MBA students.
About the author
Jean-Claude Larreche is Professor at INSEAD. In addition to his MBA from INSEAD, Jean-Claude received an MSc in Computer Sciences from the University of London and a PhD in Business from Stanford University. It was also there, in the midst of Silicon Valley, that he developed an interest in the way some firms achieve exceptional growth while others don’t.
His academic work concentrates on fostering the fundamental capabilities that impact a firm’s ability to deliver growth and especially marketing excellence, customer focus, and innovation. J.C. is the author and co-author of many books and articles, including Markstrat, the leading strategic marketing simulation used by more than one million executives worldwide. He has won many awards, including Marketing Educator of the Year and BusinessWeek’s European Case of the Year award. J.C. is also a respected executive educator whose programs are among the most highly rated in INSEAD’s excellent portfolio.

 в   (mp3
Funky Business (mp3)
Talent Makes Capital Dance
Kjell Nordstrom, Jonas Ridderstrale

About the book
 This is an audioversion of legendary bestseller about a New Economy, modern economic development trends, and about what it means for the corporations, countries and individuals.

About authors

Funkster # 1: Kjell Nordstrom

Kjell is based at the Institute of International Business at the Stockholm School of Economics. He received his Ph.D. before helping found the prestigious Advanced Management Program, which attracts the elite of Scandinavian business leaders. Kjellґs research has focused on internationalization. Forget dry theories, Kjellґs ideas work. He makes things happen. In the real world, Kjell is on the board of directors of a number of international companies. He has also advised and acted as a consultant to many other organizations across the globe.

Funkster # 2: Jonas Ridderstrale
Based at the Centre for Advanced Studies in Leadership at the Stockholm School of Economics, Jonas Ridderstrle is at the forefront of the new generation of European-based business gurus. Jonas has an MBA and a doctorate and is author of a book on global innovation. He has run the Advanced Management Program at the Stockholm School of Economics. Jonas is an advisor, lecturer and consultant to a number of international companies. He has enabled them to look to the future more creatively and to develop dynamic strategies and organizational solutions. In his spare-time he is an art collector and backs one of Swedenґs funkiest galleries.

Science Lessons
Science Lessons
What the Business of Biotech Taught Me About Management (Hardcover)
by Gordon Binder, Philip Bashe

Regarded as the most innovative, successful biotech firm ever, Amgen led its industry in revenue and sales growth in 2007. Binder, the firm's CEO during 1988–2000, describes Amgen's climb to success, revealing the highs and lows in the race to develop blockbuster drugs. He shares recommendations for tackling pressing business challenges, such as managing creative employees, navigating the IPO process, and protecting intellectual property.

Leading Through Conflict
How Successful Leaders Transform Differences into Opportunities
Mark Gerzon

As our world grows smaller, opportunities for conflict multiply. Ethnic, religious, political, and personal differences drive people apart--with potentially disastrous consequences--and it's the task of perceptive leaders to bring them together again. World-renowned mediation expert Mark Gerzon argues that leaders have failed to rise to this challenge. Our organizations, schools, and governments remain filled with divisive dictators and everyday managers, instead of what he calls mediators--leaders who transform conflict so that everyone can move forward together. Through absorbing examples drawn from decades of work with organizational, political, and global conflicts of all kinds, Leading Through Conflict provides a powerful new framework for the leader as mediator and outlines eight specific tools these leaders use to transform seemingly intractable differences into progress on deep-seated problems. Both practical and passionate, this book makes the tools of cross-border leaders accessible to anyone who wants to help create healthier companies, communities, and countries.

Why Should Anyone Be Led by You?: What It Takes To Be An Authentic Leader by by Robert Goffee and Gareth Jones
Why Should Anyone Be Led by You?
Robert Goffee, Gareth Jones

At the start of the Millennium, our research, coupled with was driven by this single, simple question. It had an impact. Audiences throughout the world paused for thought. Rooms fell silent as people pondered their right to lead. An article in the Harvard Business Review with the question as its title drew a flood of communication and launched us on a five-year journey.

Since then, we have talked to hundreds of leaders and their followers within the business world and beyond -- from CEOs of multinational corporations to teachers and nurses. What we learned is that to be a leader, you need vision, purpose and energy. But, to be a great leader you need to understand your differences -- your strengths and weaknesses - and, crucially, how to adapt these qualities to context.

This is a book whose genesis was driven by a question, but it is one whose fruition, we believe, provides real answers to the leadership dilemmas we face.
Roger Best. Market-based Management
Market-based Management
Roger Best

We’ve been waiting for this book quite a long time. Students of SSE use this book in their studies. Afterwards, already as alumni, they take it with them to their companies and apply all the principles in work.
“Market based management” by Roger Best is a brilliant alternative for all the conceptual and theoretical marketing books and ideas, because it focuses on the results of companies work. This book constructs bridges between theory and practice, gives clear framework for realizing marketing strategies in modern business environment. Moreover all the argumentation springs from the most important element for every company – from its customers.
Gareth Morgan. Images of Organization
Images of Organization
Gareth Morgan

This book is a management classic. It contains examples from the latest practice combined with ideas from cognitive approach, chaos theory, self-organized systems and metaphorical analysis.
The book will cause you to rethink all you knew before about your company and understand the paradoxes of its internal processes. It's an absolute must read in theoretical and practical needs.
he author is a lifetime member of International Management Academy.
Funky Business Forever. How to enjoy capitalism.
Funky Business Forever
How to enjoy capitalism.
Kjell Nordstrom, Jonas Ridderstrale

New book published -- Funky Business Forever

Do you believe that a book can change people’s minds? We don't just believe - we know it can! Because Funky Business published in 2000, was exactly that kind of book. Funky Business became one of the most powerful slogans in the history of business as well as the essence of the nascent 21st century.

But time marches on, and the world continues to rush rapidly forwards. Not surprisingly, Funky Business authors Kjell Nordstrom and Jonas Ridderstrale refuse to be left behind! When one reviews the past seven years, were the forecasts suggested by “Funky Business” right or wrong? Answers to this (and more!) can be found in the brand new book Funky Business Forever! The book debuted in November 2007 and now you can now purchase the revised and updated version of the classical manifesto at all major book stores as well as through our online book store.
The A to Z of Management. Concepts and Models by Bengt Karlof and Fredrik Lovingsson
The A to Z of Management
Concepts and Models
Bengt Karlof, Fredrik Lovingsson

This major new reference work covers all the essential concepts, models and ratios applied in business and management practice.
Tom Peters. Essentials
Tom Peters

Tom Peters Essentials - crucial guides for reinventing your business - perceptive, provocative and inspiring ideas to transform the way you work.
How to Solve the Mismanagement Crisis. Diagnosis and Treatment of Management Problems by Ichak Adizes
How to Solve the Mismanagement Crisis
Diagnosis and Treatment of Management Problems
Ichak Adizes

How to Solve the Mismanagement Crisis presents a fresh new approach on how to manage for profits and growth through understanding that no one person is or can be the "per­fect textbook manager." The theme is that to ignore this fact is to put your company's productivity and profits in jeopardy.
Stockholm School of Economics in St. Petersburg Series
The Democratic Enterprise. Liberating your Business with Freedom, Flexibility and Commitment by Lynda Gratton The Democratic Enterprise
Lynda Gratton

All the Right Moves. A Guide to Crafting Breakthrough Strategy by Constantinos C. Markides All the Right Moves
All the Right Moves

Simply Better. Winning and Keeping Customers by Delivering What Matters Most by Patrick Barwise and Sean Meehan Simply Better
Patrick Barwise,
Sean Meehan
Will & Vision: How Latecomers Grow to Dominate Markets by Gerard Tellis and Peter Golder Will & Vision
Gerard Tellis,
Peter Golder
Top Down: Why Hierarchies Are Here to Stay and How to Manage Them More Effectively by Harold Leavitt Top Down
Harold Leavitt
Marketing Places Europe: How to Attract Investments, Industries, Residents and Visitors to Cities, Communities, Regions and Nations in Europe by Philip Kotler, Christer Asplund, Irving Rein and Donald Haider Marketing Places Europe
Philip Kotler
and others
Working Identity. Unconventional Strategies for Reinventing Your Career by Herminia Ibarra Working Identity
Herminia Ibarra
Leadership the Sven-Goran Eriksson Way. How to Turn Your Team into Winners by Julian Birkinshaw and Stuart Crainer Leadership the Sven-Goran Eriksson Way
Julian Birkinshaw, Stuart Crainer
Reframing Organizations. Artistry, Choice, and Leadership by Lee G. Bolman and Terrence E. Deal Reframing Organizations
Lee G. Bolman,
Terrence E. Deal
Unique now… or never. The Brand is the Company Driver in the New Value Economy by Jesper Kunde Unique now… or never
Jesper Kunde

Karaoke Capitalism. Management for Mankind by Kjell Nordstrom and Jonas Ridderstrale Karaoke Capitalism
Kjell Nordstrom,
Jonas Ridderstrale
The Living Company. Growth, learning and longevity in business by Arie de Geus The Living Company
Arie de Geus
Pour Your Heart into It. How Starbucks was built, one cup at a time by Howard Schultz and Dori Jones Yang Pour Your Heart into It
Howard Schultz,
Dori Jones Yang
Re-Imagine! Business Excellence in a Disruptive Age by Tom Peters Re-Imagine!
Tom Peters

Built To Last. Successful Habits of Visionary Companies by Jim Collins and Jerry Porras Built To Last
Jim Collins,
Jerry Porras
Netocracy. The New Power Elite and Life After Capitalism by Alexander Bard and Jan Soderqvist Netocracy
Alexander Bard,
Jan Soderqvist
Losing My Virginity. Autobiography by Richard Branson Losing My Virginity
Richard Branson
Corporate Religion by Jesper Kunde Corporate Religion
Jesper Kunde
The Dream society. How the coming shift from information to imagination will transform by Rolf Jensen The Dream Society
Rolf Jensen

Good to Great. Why Some Companies Make the Leap and Others Don't by Jim Collins Good to Great
Jim Collins

4D Branding. Breaking the corporate Code of the Network Economy by Thomas Gad 4D Branding
Thomas Gad

Funky Business. Talent Makes Capital Dance by Kjell Nordstrom and Jonas Ridderstrale Funky Business
Kjell Nordstrom,
Jonas Ridderstrale


For further information on publishing, please contact
"Mann, Ivanov and Ferber", e-mail sse@mann-ivanov-ferber.ru




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